Converging Media

Author: John V. Pavlik
Publisher: Oxford University Press, USA
ISBN: 9780190646653
Format: PDF, Kindle
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Placing convergence at the center of the discussion, this text uses the technologies we employ every day to explain our current media environment, and to project where we might be headed. Rather than discussing each media industry in isolation, Converging Media shows how each branch of media- print, visual, and audio - relates to and influences the others.

Media Today

Author: Joseph Turow
Publisher: Routledge
ISBN: 1136278974
Format: PDF, Kindle
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Media Today uses convergence as a lens that puts students at the center of the profound changes in the 21st century media world. Through the convergence lens they learn to think critically about the role of media today and what these changes mean for their lives presently and in the future. The book's media systems approach helps students to look carefully at how media is created, distributed, and exhibited in the new world that the digital revolution has created. In this way, Media Today goes beyond the traditional mass communication textbook's focus on consuming media, to give students an in.

Media in the Digital Age

Author: John V. Pavlik
Publisher: Columbia University Press
ISBN: 9780231512138
Format: PDF, Mobi
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Digital technologies have fundamentally altered the nature and function of media in our society, reinventing age-old practices of public communication and at times circumventing traditional media and challenging its privileged role as gatekeepers of news and entertainment. Some critics believe these technologies keep the public involved in an informed discourse on matters of public importance, but it isn't clear this is happening on a large scale. Propaganda disguised as news is flourishing, and though interaction with the digital domain teaches children valuable skills, it can also expose them to grave risks. John V. Pavlik critically examines our current digital innovations& mdash;blogs, podcasting, peer-to-peer file sharing, on-demand entertainment, and the digitization of television, radio, and satellites& mdash;and their positive and negative implications. He focuses on present developments, but he also peers into the future, foreseeing a media landscape dominated by a highly fragmented, though active audience, intense media competition, and scarce advertising dollars. By embracing new technologies, however, Pavlik shows how professional journalism and media can hold on to their role as a vital information lifeline and continue to operate as the tool of a successful democracy.

Converging Media A New Introduction to Mass Communication

Author: CTI Reviews
Publisher: Cram101 Textbook Reviews
ISBN: 1478458631
Format: PDF, Mobi
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Facts101 is your complete guide to Converging Media, A New Introduction to Mass Communication. In this book, you will learn topics such as Print Media: Books, Newspapers, and Magazines, Audio Media: Music Recordings, Radio, Visual Media: Movies and Television, and Information Overload, Usability, and Interactive Media plus much more. With key features such as key terms, people and places, Facts101 gives you all the information you need to prepare for your next exam. Our practice tests are specific to the textbook and we have designed tools to make the most of your limited study time.

Converging Media an Introduction to Mass Communication Books a la Carte Edition

Author: John Pavlik
Publisher: Allyn & Bacon
ISBN: 9780205449378
Format: PDF, Docs
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Converging Media reflects the fundamental changes that digital technologies have made in the way people get their news and entertainment and conduct media commerce. While other Introduction to Mass Communication textbooks on the market cover digital technologies, they do so within the framework of traditional media forms. Pavlik and McIntosh assert that the new technologies have had a no less profound effect on mass media than the printing press did in its day. As such, the book stands out from the competition with its unique content and integrated coverage of digital technologies. The book does not contend that all media products, such as newspapers, magazines or books, are or ever will become digital. Rather, Converging Media proposes that the majority of the process of mass communication is or is becoming digital. This affordable Books a la Carte Edition features the exact same content from our traditional textbook in a convenient, notebook-ready loose-leaf format -- allowing students to take only what they need to class. As a bonus, the Books a la Carte Edition is accompanied by a full-color, laminated Study Card that's a perfect tool to help students prepare for exams.

How Fantasy Becomes Reality Seeing Through Media Influence

Author: Karen E. Dill
Publisher: Oxford University Press, USA
ISBN: 0195372085
Format: PDF
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It's a common belief that the stories we encounter through mass media--whether in video games, action movies, or political comedy skits on Saturday Night Live--are just entertaining fantasies that have no tangible impact on our everyday lives, attitudes, and choices. Not so, says Karen Dill in this lively and provocative book. As much as we may want to deny it, the images, sounds, and narratives that bombard us daily have ample power to alter our realities.Dill, the author of the single-most-cited study on the effects of video-game violence, draws on extensive research in social psychology to show not only the myriad ways--for good and ill--that media influence us, but also why we resist believing they do. Vibrantly written and packed with eye-opening examples from everyday life, her wide-ranging analysis encompasses everything from gender and racial stereotyping to social identity, domestic violence, and presidential politics. She discusses the ways that super-thin models and actresses have altered women's self-images, dissects the manipulative strategies of advertising aimed at children and medical consumers, and explains how the "fake news" of The Daily Show and The Colbert Report may offer more authentic and incisive coverage than the cable channels and network newscasts. She also assesses the growing importance of "new media" like text-messaging, blogs, and Facebook in how we communicate and process information.In a media-saturated society, Dill argues, understanding precisely how these powerful forces affect us and learning how to deal with them are vital to the very way we function as citizens. How Fantasy Becomes Reality shows what we can do to move from the passenger's seat to the driver's seat as media consumers.

Communication in History

Author: David Crowley
Publisher: Routledge
ISBN: 1317349393
Format: PDF
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Updated in a new 6th edition, Communication in History reveals how media has been influential in both maintaining social order and as powerful agents of change. With revised new readings, this anthology continues to be, as one reviewer wrote, "the only book in the sea of History of Mass Communication books that introduces readers to a more expansive, intellectually enlivening study of the relationship between human history and communication history". From print to the Internet, this book encompasses a wide-range of topics, that introduces readers to a more expansive, intellectually enlivening study of the relationship between human history and communication history.

Media Production

Author: Amanda Willett
Publisher: Routledge
ISBN: 1136187073
Format: PDF, Mobi
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Media Production is an introductory guide to radio, TV and film production techniques. Illuminating the step by step process from conception to delivery, from the initial brainstorms, through planning, research and editing, this book creates a guided structure to help students learn about media production. Aimed at those producing radio, film or TV productions for the first time, this book offers relevant advice which takes account of the context in which students work and the type of equipment available to them. Supported by online resources, this textbook provides templates, notes and exercises to help students prepare for their own productions, as well as a video and audio library showcasing techniques, interviews and behind the scenes industry footage.

Introduction to Mass Communication

Author: Stanley J. Baran
Publisher: McGraw-Hill College
ISBN: 9780073256238
Format: PDF
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This text encourages students to take more active roles as media consumers and gives them a deeper understanding of the role that the media play in both shaping and reflecting culture. Through this cultural perspective, students learn that audience members are as much a part of the mass communication process as are the media producers, technologies, and industries. This was the first university-level text to make media literacy central to its approach; building on this tested emphasis, the new updated edition features dozens of updates on recent technologies and government rulings, including the Patriot Act, the Supreme Court ruling on Peer-2-Peer file-sharing on Grokster, the National Cable and Telecommunications Association vs. Brand X, newspaper blogs, BitTorrent, podcasting, and much more!