The Filter Bubble

Author: Eli Pariser
Publisher: Penguin
ISBN: 1101515120
Format: PDF, ePub
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An eye-opening account of how the hidden rise of personalization on the Internet is controlling-and limiting-the information we consume. In December 2009, Google began customizing its search results for each user. Instead of giving you the most broadly popular result, Google now tries to predict what you are most likely to click on. According to MoveOn.org board president Eli Pariser, Google's change in policy is symptomatic of the most significant shift to take place on the Web in recent years-the rise of personalization. In this groundbreaking investigation of the new hidden Web, Pariser uncovers how this growing trend threatens to control how we consume and share information as a society-and reveals what we can do about it. Though the phenomenon has gone largely undetected until now, personalized filters are sweeping the Web, creating individual universes of information for each of us. Facebook-the primary news source for an increasing number of Americans-prioritizes the links it believes will appeal to you so that if you are a liberal, you can expect to see only progressive links. Even an old-media bastion like The Washington Post devotes the top of its home page to a news feed with the links your Facebook friends are sharing. Behind the scenes a burgeoning industry of data companies is tracking your personal information to sell to advertisers, from your political leanings to the color you painted your living room to the hiking boots you just browsed on Zappos. In a personalized world, we will increasingly be typed and fed only news that is pleasant, familiar, and confirms our beliefs-and because these filters are invisible, we won't know what is being hidden from us. Our past interests will determine what we are exposed to in the future, leaving less room for the unexpected encounters that spark creativity, innovation, and the democratic exchange of ideas. While we all worry that the Internet is eroding privacy or shrinking our attention spans, Pariser uncovers a more pernicious and far- reaching trend on the Internet and shows how we can- and must-change course. With vivid detail and remarkable scope, The Filter Bubble reveals how personalization undermines the Internet's original purpose as an open platform for the spread of ideas and could leave us all in an isolated, echoing world.

The Filter Bubble

Author: Eli Pariser
Publisher: Penguin UK
ISBN: 0241954525
Format: PDF, ePub, Mobi
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Imagine a world where all the news you see is defined by your salary, where you live, and who your friends are. Imagine a world where you never discover new ideas. And where you can't have secrets.Welcome to 2011.Google and Facebook are already feeding you what they think you want to see. Advertisers are following your every click. Your computer monitor is becoming a one-way mirror, reflecting your interests and reinforcing your prejudices.The internet is no longer a free, independent space. It is commercially controlled and ever more personalised. The Filter Bubble reveals how this hidden web is starting to control our lives - and shows what we can do about it.

The Filter Bubble

Author: Eli Pariser
Publisher: Penguin UK
ISBN: 067092038X
Format: PDF, ePub, Docs
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Imagine a world where all the news you see is defined by your salary, where you live, and who your friends are. Imagine a world where you never discover new ideas. And where you can?t have secrets. Welcome to 2011. Google and Facebook are already feeding you what they think you want to see. Advertisers are following your every click. Your computer monitor is becoming a one-way mirror, reflecting your interests and reinforcing your prejudices. The internet is no longer a free, independent space. It is commercially controlled and ever more personalised. The Filter Bubble reveals how this hidden web is starting to control our lives ? and shows what we can do about it.

Is the Internet Changing the Way You Think

Author: Mr. John Brockman
Publisher: Harper Collins
ISBN: 9780062078551
Format: PDF, ePub, Docs
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How is the internet changing the way you think? That is one of the dominant questions of our time, one which affects almost every aspect of our life and future. And it's exactly what John Brockman, publisher of Edge.org, posed to more than 150 of the world's most influential minds. Brilliant, farsighted, and fascinating, Is the Internet Changing the Way You Think? is an essential guide to the Net-based world.

Republic com

Author: Cass R. Sunstein
Publisher: Princeton University Press
ISBN: 9780691095899
Format: PDF, Kindle
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See only what you want to see, hear only what you want to hear, read only what you want to read. In cyberspace, we already have the ability to filter out everything but what we wish to see, hear, and read. Tomorrow, our power to filter promises to increase exponentially. With the advent of the Daily Me, you see only the sports highlights that concern your teams, read about only the issues that interest you, encounter in the op-ed pages only the opinions with which you agree. In all of the applause for this remarkable ascendance of personalized information, Cass Sunstein asks the questions, Is it good for democracy? Is it healthy for the republic? What does this mean for freedom of speech? Republic.com exposes the drawbacks of egocentric Internet use, while showing us how to approach the Internet as responsible citizens, not just concerned consumers. Democracy, Sunstein maintains, depends on shared experiences and requires citizens to be exposed to topics and ideas that they would not have chosen in advance. Newspapers and broadcasters helped create a shared culture, but as their role diminishes and the customization of our communications universe increases, society is in danger of fragmenting, shared communities in danger of dissolving. In their place will arise only louder and ever more extreme echoes of our own voices, our own opinions. In evaluating the consequences of new communications technologies for democracy and free speech, Sunstein argues the question is not whether to regulate the Net (it's already regulated), but how; proves that freedom of speech is not an absolute; and underscores the enormous potential of the Internet to promote freedom as well as its potential to promote "cybercascades" of like-minded opinions that foster and enflame hate groups. The book ends by suggesting a range of potential reforms to correct current misconceptions and to improve deliberative democracy and the health of the American republic. Chat with Cass Sunstein in a Message Forum hosted beginning April 1, 2001.

What Would Google Do

Author: Jeff Jarvis
Publisher: Harper Collins
ISBN: 0061893935
Format: PDF, ePub, Mobi
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“Eye-opening, thought-provoking, and enlightening.” —USA Today “An indispensable guide to the business logic of the networked era.” —Clay Shirky, author of Here Comes Everybody “A stimulating exercise in thinking really, really big.” —San Jose Mercury News What Would Google Do? is an indispensable manual for survival and success in today’s internet-driven marketplace. By “reverse engineering the fastest growing company in the history of the world,” author Jeff Jarvis, proprietor of Buzzmachine.com, one of the Web’s most widely respected media blogs, offers indispensible strategies for solving the toughest new problems facing businesses today. With a new afterword from the author, What Would Google Do? is the business book that every leader or potential leader in every industry must read.

It s Not News It s Fark

Author: Drew Curtis
Publisher: Penguin
ISBN: 9781592402915
Format: PDF
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While comedy shows report funny fake news, Fark.com features funny real news. On slow news days, mainstream media still has to deliver. Fark founder Drew Curtis has noticed several distinct patterns used to turn non-news into the news you see each day. Th

After Broadcast News

Author: Bruce A. Williams
Publisher: Cambridge University Press
ISBN: 1139501577
Format: PDF, Mobi
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The new media environment has challenged the role of professional journalists as the primary source of politically relevant information. After Broadcast News puts this challenge into historical context, arguing that it is the latest of several critical moments, driven by economic, political, cultural and technological changes, in which the relationship among citizens, political elites and the media has been contested. Out of these past moments, distinct 'media regimes' eventually emerged, each with its own seemingly natural rules and norms, and each the result of political struggle with clear winners and losers. The media regime in place for the latter half of the twentieth century has been dismantled, but a new regime has yet to emerge. Assuring this regime is a democratic one requires serious consideration of what was most beneficial and most problematic about past regimes and what is potentially most beneficial and most problematic about today's new information environment.

Smarter Than You Think

Author: Clive Thompson
Publisher: Penguin
ISBN: 1101638710
Format: PDF, ePub
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A revelatory and timely look at how technology boosts our cognitive abilities—making us smarter, more productive, and more creative than ever It’s undeniable—technology is changing the way we think. But is it for the better? Amid a chorus of doomsayers, Clive Thompson delivers a resounding “yes.” In Smarter Than You Think, Thompson shows that every technological innovation—from the written word to the printing press to the telegraph—has provoked the very same anxieties that plague us today. We panic that life will never be the same, that our attentions are eroding, that culture is being trivialized. But, as in the past, we adapt—learning to use the new and retaining what is good of the old. Smarter Than You Think embraces and extols this transformation, presenting an exciting vision of the present and the future. From the Trade Paperback edition.

The Anti Education Era

Author: James Paul Gee
Publisher: St. Martin's Press
ISBN: 1137324112
Format: PDF, Kindle
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One of the first champions of the positive effects of gaming reveals the dark side of today's digital and social media Today's schools are eager to use the latest technology in the classroom, but rather than improving learning, the new e-media can just as easily narrow students' horizons. Education innovator James Paul Gee first documented the educational benefits of gaming a decade ago in his classic What Video Games Have to Teach Us About Learning and Literacy. Now, with digital and social media at the center of modern life, he issues an important warning that groundbreaking new technologies, far from revolutionizing schooling, can stymie the next generation's ability to resolve deep global challenges. The solution-and perhaps our children's future-lies in what Gee calls synchronized intelligence, a way of organizing people and their digital tools to solve problems, produce knowledge, and allow people to count and contribute. Gee explores important strategies and tools for today's parents, educators, and policy makers, including virtual worlds, artificial tutors, and ways to create collective intelligence where everyday people can solve hard problems. By harnessing the power of human creativity with interactional and technological sophistication we can finally overcome the limitations of today's failing educational system and solve problems in our high-risk global world. The Anti-Education Era is a powerful and important call to reshape digital learning, engage children in a meaningful educational experience, and bridge inequality.