The Invisible Sale

Author: Tom Martin
Publisher: Que Publishing
ISBN: 0133431274
Format: PDF
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Build a High-Impact, Low-Hassle Digital Sales Prospecting System That Works! Hate cold calling? Stop doing it! Build a supercharged, highly automated digital sales prospecting system that attracts more qualified leads, shortens sales cycles, and increases conversion rates—painlessly! In The Invisible Sale , Tom Martin reveals techniques he’s used to drive consistent double-digit growth through good times and bad, with no cold calling. Martin’s simple, repeatable process helps you laser-target all your marketing activities, sales messages, and sales calls based on what your prospects are actually telling you. Martin boils complex ideas down to simple, straightforward language…real-life case studies…easy-to-understand templates…and actionable solutions! • Discover the “invisible funnel,” where self-educated buyers are making decisions before you know they exist • Leverage Funnel Optimized website design to identify your prospects’ key challenges before you ever speak to them • Integrate social media, content, and email to optimize the entire prospecting process • Make every sales call count with behaviorally targeted email prospecting • Leverage Twitter, Facebook, and LinkedIn to efficiently “prospect at scale” • Use the science of propinquity to choose “outposts,” strategize social networking, and drive offline campaigns • Save money by rightsizing production quality to each marketing requirement • Rapidly create keyword-rich text content, and use it widely to promote self-qualification • Create webinars and tutorials more easily and painlessly than you ever thought possible • Choose low-cost devices, apps, software, and accessories for quickly creating high-quality DIY media content • Learn how to apply Aikido Selling Techniques to close self-educated buyers

Selling the Invisible

Author: Harry Beckwith
Publisher: Business Plus
ISBN: 0759521522
Format: PDF, ePub
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SELLING THE INVISIBLE is a succinct and often entertaining look at the unique characteristics of services and their prospects, and how any service, from a home-based consultancy to a multinational brokerage, can turn more prospects into clients and keep them. SELLING THE INVISIBLE covers service marketing from start to finish. Filled with wonderful insights and written in a roll-up-your-sleeves, jargon-free, accessible style, such as: Greatness May Get You Nowhere Focus Groups Don'ts The More You Say, the Less People Hear & Seeing the Forest Around the Falling Trees.

The Invisible Boy

Author: Trudy Ludwig
Publisher: Knopf Books for Young Readers
ISBN: 0449818209
Format: PDF, Mobi
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A simple act of kindness can transform an invisible boy into a friend... Meet Brian, the invisible boy. Nobody ever seems to notice him or think to include him in their group, game, or birthday party . . . until, that is, a new kid comes to class. When Justin, the new boy, arrives, Brian is the first to make him feel welcome. And when Brian and Justin team up to work on a class project together, Brian finds a way to shine. From esteemed author and speaker Trudy Ludwig and acclaimed illustrator Patrice Barton, this gentle story shows how small acts of kindness can help children feel included and allow them to flourish. Any parent, teacher, or counselor looking for material that sensitively addresses the needs of quieter children will find The Invisible Boy a valuable and important resource. Includes backmatter with discussion questions and resources for further reading.

Fear of the Invisible

Author: Janine Roberts
Publisher:
ISBN: 9780955917721
Format: PDF, ePub
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This is the story of a ten-year investigative journey into a reckless and contaminated medical industry. The author takes her readers on a journey into the very heart of the hunt for viruses - to the key experiments that were performed to prove that these invisibly small particles cause diseases that often were previously blamed on toxins or bacteria. It sheds light on the extraordinary assumptions underlying much of this research into viruses - and the resulting vaccines and antiviral medicines.

Seeing the Invisible

Author: Michel Henry
Publisher: A&C Black
ISBN: 1847064469
Format: PDF, Docs
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Michel Henry was one of the leading French philosophers of the twentieth century. His numerous works of philosophy are all organized around the theme of life. In contrast to the scientific understanding of life as a biological process, Henry's philosophy develops a conception of life as an immediate feeling of one's own living. Seeing the Invisible marks Henry's most sustained engagement in the field of aesthetics. Through an analysis of the life and works of Wassily Kandinsky, Henry uncovers the philosophical significance of Kandinsky's revolution in painting: that abstract art reveals the invisible essence of life. Henry shows that Kandinsky separates color and line from the constraints of visible form and, in so doing, conveys the invisible intensity of life. More than just a study of art history, this book presents Kandinsky as an artist who is engaged in the project of painting the invisible and thus offers invaluable methodological clues for Henry's own phenomenology of the invisible.

The Invisible Girls

Author: Sarah Thebarge
Publisher: Jericho Books
ISBN: 1455523909
Format: PDF
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Now with a new postscript and reading group guide, perfect for book clubs. After nearly dying of breast cancer in her twenties, Sarah Thebarge fled her successful career, her Ivy League education, and a failed relationship, and moved nearly 3,000 miles from the East Coast to Portland, Oregon, hoping to quietly pick up the pieces of her broken life. Instead, a chance encounter on the train with a family of Somali refugees swept her into an adventure that changed all of their lives. Half a world away from Somalia, Hadhi was fighting battles of her own. Abandoned by her husband, she was struggling to raise five young daughters in a culture she didn't understand. When their worlds collide with Sarah's, Hadhi and the girls were on the brink of starvation in their own home, "invisible" in a neighborhood of strangers. As Sarah helped Hadhi and the girls navigate American life, her unexpected outreach to the family became both a source of courage and a lifeline for herself. Exquisite, at times shattering, Sarah's enthralling memoir invites readers into her story of finding connection, love, and redemption in the most unlikely of places. All proceeds from the sale of the book go toward a college fund for the five Somali Invisible Girls. For details, visit www.sarahthebarge.com.

The Invisible Entrepreneur

Author: Louise Woodbury
Publisher: Quantun Dynamics
ISBN: 9780646490434
Format: PDF, Kindle
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This book will give you the opportunity to stop, breathe, and reflect. The book may well be the wake up call you have been looking for to get off the treadmill and to get your business and your life back on track. When you transform your business, and allow yourself to become 'The Invisible Entrepreneur', you create a business where you have choice. And it's when you have choice that you are truly free. Learn: to be in the driver's seat and be involved in the day-to-day management if that's what you're passionate about; to take three months off (or more), allowing yourself to recharge and simply have a break while the right person runs the business when you're away; how to create a turnkey business you can walk away from altogether, while it continues to generate income for you; how to Sell your business at a much higher value than what it would be worth before undergoing the 'Take 3 Months' approach; a succession planning blueprint for you to transfer your business to the next generation or preparing for a management buyout. If you are ready for a transformational journey -- for your business and yourself -- this book will help you make it happen.

Slapped by the Invisible Hand

Author: Gary B. Gorton
Publisher: Oxford University Press
ISBN: 9780199742110
Format: PDF, Docs
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Originally written for a conference of the Federal Reserve, Gary Gorton's "The Panic of 2007" garnered enormous attention and is considered by many to be the most convincing take on the recent economic meltdown. Now, in Slapped by the Invisible Hand, Gorton builds upon this seminal work, explaining how the securitized-banking system, the nexus of financial markets and instruments unknown to most people, stands at the heart of the financial crisis. Gorton shows that the Panic of 2007 was not so different from the Panics of 1907 or of 1893, except that, in 2007, most people had never heard of the markets that were involved, didn't know how they worked, or what their purposes were. Terms like subprime mortgage, asset-backed commercial paper conduit, structured investment vehicle, credit derivative, securitization, or repo market were meaningless. In this superb volume, Gorton makes all of this crystal clear. He shows that the securitized banking system is, in fact, a real banking system, allowing institutional investors and firms to make enormous, short-term deposits. But as any banking system, it was vulnerable to a panic. Indeed the events starting in August 2007 can best be understood not as a retail panic involving individuals, but as a wholesale panic involving institutions, where large financial firms "ran" on other financial firms, making the system insolvent. An authority on banking panics, Gorton is the ideal person to explain the financial calamity of 2007. Indeed, as the crisis unfolded, he was working inside an institution that played a central role in the collapse. Thus, this book presents the unparalleled and invaluable perspective of a top scholar who was also a key insider.

Ninja the Invisible Assassins

Author: Andrew Adams
Publisher: Black Belt Communications
ISBN: 9780897500302
Format: PDF, Mobi
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Describes the history and philosophy of the Ninja, looks at their traditional weapons and tactics, and demonstrates stances, punches, and throws